Built for Shopify

Shoppable Videos That Turn Browsers Into Buyers

Add TikToks, Reels, and UGC to your Shopify store as shoppable video sections. Tag products, enable in-video add-to-cart, and track every view, click, and sale — all from one app.

4.9 / 5 stars
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BED|STU
Brown Sugar Babe
Hirestreet
Talentless
Mars The Label
OhHello Clothing
Ever Pretty
BED|STU
Brown Sugar Babe
Hirestreet
Talentless
Mars The Label
OhHello Clothing
Ever Pretty

What Are Shoppable Videos?

Shoppable videos are interactive video content with embedded product tags that let viewers add items to their cart without leaving the video. Instead of watching a product demo and then hunting for the product page, customers can tap a product tag and buy instantly.

For Shopify merchants, shoppable video bridges the gap between social media engagement and on-site conversion. You take the same content that performs well on TikTok and Instagram — Reels, UGC, product demos — and make it work directly on your store where customers can actually buy.

Add Shoppable Videos to Your Shopify Store in 3 Steps

1

Import Your Videos

Bring in content from Instagram Reels, TikTok, YouTube Shorts, or upload your own. Your entire video library lives in one place.

2

Tag Products & Choose a Widget

Tag products directly on each video with inline add-to-cart. Pick a widget style — carousel, stories, grid, spotlight, or pop-up — and drop it on any page.

3

Publish & Track Revenue

Go live in minutes. Then track views, clicks, carts, and sales tied to every video and widget from your Storista analytics dashboard.

Carousels, stories, grids,
Drop ’em anywhere

Drop theme-friendly app blocks anywhere. Your content does the selling.

Carousel

Show more videos, drive more clicks

Line up your best clips side-by-side to keep thumbs moving—ideal for PDPs and collections where shoppers compare fast.

All widgets are theme-friendly app blocks. Add them to your homepage, product pages, collection pages, or any custom page — no coding required.

Why Shopify Merchants Choose Storista for Shoppable Video

Import From Anywhere

Bring in TikToks, Reels, and YouTube Shorts in a few clicks. Or upload your own videos. Keep a fresh library ready to place anywhere on your store.

In-Video Add to Cart

Tag products on any video with inline add-to-cart. Customers can buy without leaving the video — reducing friction and boosting conversions.

Zero Page Speed Impact

Lazy-loaded, adaptive bitrate streaming keeps your pages fast. Verified by Google PageSpeed Insights.

Instantly On-Brand

Storista auto-matches your theme's colors and fonts. Save style templates and reuse them, or go deeper with custom CSS.

Revenue-Tied Analytics

Track the full funnel: views → clicks → carts → sales. See top-performing widgets, breakout videos, and revenue breakdowns by page, product, and channel.

Flat Monthly Pricing

No per-impression, per-click, or per-view fees. Unlimited video views on every plan — your costs stay predictable as you grow.

Customization features

Instantly on-brand, ready to customize

Blends with your theme instantly—and gives you the controls to shape it to your exact style.

1-click edits for colors, type and more!
Save style templates and reuse
Custom CSS for total control

Built-in analytics from view to purchase

Short videos, big outcomes. Make every watch shoppable and track what actually sells.

Views, clicks, carts, sales at a glance
Top widget by CTR, breakout video
Breakdowns by page, product & channel

$18,584

Total revenue

Direct sales from adding to cart in video

347

Influenced orders

Purchases influenced after watching in fullscreen

revenue chart
Direct sales from adding to cart in video

Tough Trucks for Kids: Big lift, zero overages

After switching from Tolstoy to Storista, they installed in ~30 minutes, avoided surprise traffic fees, and saw revenue from video jump fast.

128×

128× increase in revenue from video within the first week.

$950+

Saved $950+ switching from an expensive solution to Storista.

ToughTrucks - Kids riding toy trucks

ToughTrucks

Toys & Kids

Still on the fence? Here's some five-star feedback

★★★★★

This app was already amazing when I installed it, but when I asked for a specific feature, Irek actually built the feature for everyone to enjoy. My customers love the videos on the product pages and this will absolutely increase my sales.

Meid in the City

★★★★★

I think it's the best app in this category. It lets you import post links directly, making it easy to build a custom feed. Irek's support was great—easy to install and up and running in minutes.

THREADCURRY

★★★★★

We've been using this app for some time and the customer support is really supportive. When we need something, they immediately create a solution for it. Analytics part is also really usefull for us. Thanks!

Normod

★★★★★

Great app for displaying UGC widgets on the website. Lots of control as to what exactly and where you want to display UGC content. Irek from support is very responsive and helpful if you need help with the setup or customization.

Bed|Stü

ShopifySee all Shopify reviews

Start Selling With Shoppable Video Today

Install Storista from the Shopify App Store and add shoppable videos to your store in minutes. Free plan available — no credit card required.

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Frequently Asked Questions

What are shoppable videos?
Shoppable videos are interactive videos with embedded product tags. Viewers can tap a product while watching and add it directly to their cart without leaving the video.
How do I add shoppable videos to my Shopify store?
Install Storista from the Shopify App Store, import videos from Instagram, TikTok, or YouTube Shorts, tag products, choose a widget style, and drop it on any page using Shopify's theme editor. No coding required.
Will shoppable videos slow down my store?
No. Storista uses adaptive bitrate streaming and lazy loading. Videos only load when they're visible on screen, so your page speed stays fast.
What widget styles are available?
Storista offers 5 widget types: Carousel, Spotlight, Stories, Pop-up, and Grid. All are theme-friendly app blocks that can be placed on any page.
Can I track sales from shoppable videos?
Yes. Storista's analytics track the full funnel — views, clicks, add-to-carts, and completed sales — tied to specific videos, widgets, pages, and products.
How much does Storista cost?
Storista offers a free plan to get started. Paid plans start at $16/month with flat pricing and unlimited video views. No per-impression or per-click fees. Save 15% with annual billing.
What video sources can I import from?
You can import from Instagram Reels, TikTok, YouTube Shorts, or upload your own videos directly to Storista.
Do I need technical skills to set up shoppable videos?
No. Storista is designed to be set up in minutes with no coding. Widgets are added through Shopify's theme editor as app blocks.
Can I publish shoppable videos to TikTok Shop?
Yes. Storista's TikTok Shop integration lets you connect your TikTok Shop account, tag products, and publish shoppable videos directly to TikTok from your dashboard.
Is Storista a "Built for Shopify" app?
Yes. Storista holds the Built for Shopify badge — Shopify's highest quality certification for apps, meaning it meets strict standards for performance, design, and security.