TikTok Shop Integration

Publish Shoppable Videos Directly to TikTok Shop

Connect your TikTok Shop seller and creator accounts to Storista. Tag products, add captions, and publish shoppable videos to TikTok — all without leaving your Storista dashboard.

From Your Store to TikTok Shop in Minutes

1

Connect Your TikTok Accounts

Link your TikTok Shop seller account and TikTok creator account to Storista. Authorization takes seconds — just review permissions and click Authorize.

2

Import Your Videos

Use videos already in your Storista media library — imported from Instagram, TikTok, or uploaded manually. Select one or multiple videos to prepare for TikTok Shop.

3

Tag Products & Add Captions

Browse your TikTok Shop product catalog, link products to each video, write a caption with hashtags and a CTA, and set the product anchor text that appears with the shopping bag icon.

4

Publish to TikTok

Hit "Post to TikTok" and your shoppable video goes live in 2-3 minutes. Track the status directly in Storista — see if it's published, pending, or needs fixes.

Why Use Storista for TikTok Shop

One Dashboard for Everything

Manage your on-site shoppable video widgets and TikTok Shop content from a single app. No need to switch between Shopify, TikTok Seller Center, and separate video tools.

Reuse Your Existing Content

Already have Instagram Reels, TikToks, or UGC in Storista? Repurpose them for TikTok Shop with a few clicks. Import the same video multiple times to post with different products or accounts.

Built-in Product Tagging

Browse your TikTok Shop product catalog directly in Storista. Tag products to videos so viewers can buy while watching — no manual linking in TikTok Seller Center.

Track Publishing Status

See real-time status for every video: published, pending, rejected, or needs fixes. If TikTok flags an issue, Storista shows you the reason so you can fix and resubmit.

Requirements

To use the TikTok Shop integration, you need:

  • A TikTok Shop US account (seller or creator)
  • Video content in your Storista media library
  • A Storista plan with TikTok Shop access

TikTok Shop is currently available for US-based sellers. More regions coming soon.

Tips for TikTok Shop Success

Use vertical videos — TikTok requires vertical format. Videos 30+ seconds tend to perform best.

Write compelling captions — Include a hook, relevant hashtags, and a clear call to action.

Repost with different products — You can import the same video multiple times and tag different products or post to different accounts.

Follow TikTok's guidelines — Review TikTok's Community Guidelines and Content Policy before publishing to avoid rejections.

What Merchants Are Saying

So happy about this app and cannot wait to utilise all the functionalities.

Berry Red London

Great app for displaying UGC widgets on the website. Lots of control as to what exactly and where you want to display UGC content.

Bed|Stu

Simple and easy to use, really helps bring a website to life. The team behind it are super helpful and easy to work with.

Organic Events Supply

Frequently Asked Questions

What is Storista's TikTok Shop integration?
Storista lets you connect your TikTok Shop seller and creator accounts, tag your products on videos, and publish shoppable content directly to TikTok — all from your Storista dashboard.
Do I need a separate app for TikTok Shop?
No. Storista handles both your on-site shoppable video widgets and TikTok Shop publishing in one app. No need to install additional TikTok connector apps.
Which TikTok Shop regions are supported?
Currently, TikTok Shop integration is available for US-based sellers. Support for additional regions is coming soon.
Can I reuse videos I already have in Storista?
Yes. Any video in your Storista media library — imported from Instagram, TikTok, or uploaded manually — can be published to TikTok Shop with product tags.
How long does it take to publish a video?
After you click "Post to TikTok," the video is typically live within 2-3 minutes depending on file size. You can track the status in real time from Storista.
What happens if TikTok rejects my video?
Storista shows you the rejection reason directly in the dashboard. If it's fixable, you can edit and resubmit without starting over.

Start Selling on TikTok Shop Today

Connect your TikTok Shop account and start publishing shoppable videos in minutes. No extra apps, no complicated setup.